By Lora Dow Often at the end of a feasibility study, a non-profit is advised to conduct a “positioning campaign” while they prepare for an eventual capital campaign. A positioning campaign helps to change perceptions about a nonprofit’s impact in the community among stakeholders – be they donors, community leaders or residents in general. It […]
I’ve been so bothered with my property, that I’m tired of it, and don’t mean to save up any more, but give it away as I go along, and then nobody will envy me, or want to steal it, and I shan’t be suspecting folks and worrying about my old cash.
— Louisa May Alcott